Track Your Website Visitors for Real Time needs.

This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. The series is made possible by Microsoft BizSpark.. If you would like to have your startup considered for inclusion, please see the details here.

Name: SeeVolution
Quick Pitch: A real-time analytics, heatmap and alert system that overlays all the data on the user’s website – so they never have to log in to another site.
Genius Idea: SeeVolution makes it easy to visualize how visitors are using and interacting with your website. SeeVolution also offers real-time traffic and analytics information that you can view as an overlay on your live website.

SeeVolution has just entered beta and the service is free for up to five different domains. After signing up for the service, you enter in the URL of a site you want to monitor and SeeVolution provides you with a few lines of JavaScript to put on any pages you want to monitor. If you want to track your entire site, just insert the code into the footer section of your website or template.
SeeVolution also has a tracking code for conversion or landing pages, so if there is a page you want to track specifically, you can use that code to get conversion statistics.
After you insert the JavaScript, a small “_” hyperlink will appear on the bottom left of your home page. Clicking on that link opens up a login window that offers you an overlay that provides real-time statistics of web visitors and a heatmap that shows you clicks and page scrolls.
The real-time traffic seems pretty accurate, though it doesn’t distinguish between multiple visits from the same IP or give you any information about type of browser or operating system in use. In other words, you can get real-time traffic information, but this isn’t going to replace Google Analytics () or Mint (). Still, it’s nice to get a real-time view of who is visiting your site.
When it comes to heatmaps, you can see a real-time overlay of where users are click or scrolling. This data can be displayed over the course of a day or over 7 days. Again, this information isn’t going to be as robust as what you would get from apps like Trailhead, but it’s still nice to get a real-time overview.
We like the interface of SeeVolution and appreciate that it is easy to set up. We also think that combining real-time analytics with heatmap and behavioral tracking tools is a great idea. We’d like to see SeeVolution enhance its analytics offerings to be more robust because with the proper features, we could see this as a really compelling product.
SeeVolution is free and you can sign-up for an account on its site. What tools do you use for analytics and/or behavioral tracking? Let us know.

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Sponsored by Microsoft BizSpark

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BizSpark is a startup program that gives you three-year access to the latest Microsoft development tools, as well as connecting you to a nationwide network of investors and incubators. There are no upfront costs, so if your business is privately owned, less than three years old, and generates less than U.S.$1 million in annual revenue, you can sign up today.